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Privacy Policy

Date of first edition: February 21, 2021


Important note: This document is an English translation of the original Privacy Policy written in French. Only the original French version is valid and is binding G. Minassian. In case of contradiction or conflict between the French version and the English version, the French version prevails.


Minassian strives to protect your Personal Data and therefore committed to ensure the best level of security and privacy, in compliance with French and European regulation (Regulation (EU) 2016/679 and law n°78-17 voted on 6 Jan 1978 and subsequently amended several times).

The Personal Data Processing policy of the G. Minassian is based on the following principles:

  • Lawfulness of Processing: Personal Data collection and Processing are legitimate and based on a legal basis identified in accordance with the objective (or purpose) and the context in which it is processed.
  • Purpose of Processing: Minassian does not use your Personal Data for any other purpose. We collect your Personal Data strictly for the defined purposes.
  • Period for keeping Personal Data: Minassian establishes a limited period for keeping your Personal Data, in accordance with the purposes and lawfulness of Processing.
  • Security and privacy: Minassian strives to protect and secure your Personal Data. We take all reasonable measures needed to ensure a level of security appropriate to the risk between the Controller and the processor. In assessing the appropriate level of security, we take into account the risks of each type of Processing (sensitive data, purpose of Processing).
  • Transparency: when Minassian collects your Personal Data, we will tell you how we intend to use it and if we need to share it with other parties.
  • Right of access: You shall have the right to obtain from Minassian the confirmation of your Personal Data. You can request the modification, the erasure, and the portability of your Personal Data. You can also object to this Processing for a legitimate reason.

You will find G. Minassian’s obligations, your rights and any information on how G. Minassian collects, uses and stores your Personal Data in the following documents: the General Terms and Conditions of Use of the website, the Privacy Policy.

The purpose of this document is to inform you of the terms and conditions governing the collection, Processing and use of your Personal Data, and of the rights you have in connection with the use of the website and online platform of G. Minassian.

Minassian reserves the right to modify this Privacy Policy at any time, further to changes to its website and online platform, configuration changes, changes within G. Minassian, or regulatory changes, or for any other legitimate reason. G. Minassian will inform you of the update to its Privacy Policy. However, you are recommended to check regularly for any amendments. You can find the date on which G. Minassian made the latest changes by referring to the “Last Update” stated above.



For the purposes of this Privacy Policy, the following terms – whether capitalized or not – will have the following meanings:

Data or Personal Data: means any information relating to a Concerned Person.

Concerned Person: refers to an identified or identifiable physical person; is deemed to be an “identifiable physical person”, i.e. a physical person who can be identified, directly or indirectly, in particular by reference to an identifier, such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, psychological, economic, cultural or social identity of that physical person.

Controller: means the physical person or legal entity, the public authority, the service or whatever other body that, alone or jointly with others, determines the purposes and means of the Processing of Personal Data.

Site: refers to G. Minassian’s websites, mobile applications and online platforms. The Sites are subject to the General Terms and Conditions of Use (CGU), which this Privacy Policy supplements.

Processing or Process: means any operation or set of operations performed using processes that may or may not be automated, applied to Personal Data or sets of Personal Data, such as the collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, or disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

User: means any physical person who accesses a Site, even without logging in.

Personal Data protection

Identity and contact details of the Controller

Personal Data is collected and processed by:

Minassian, 25 rue du Général Delestraint, 75016 Paris, France.
Can be contacted by email at: 

Collection methods

Your Data is collected directly by G. Minassian when you enter your Data in the contact forms, questionnaires and other means provided to you as part of use of the Site’s services.

Your Data may also be collected indirectly during your browsing on the Site (for example, via cookies) or directly when you share them with G. Minassian. Your Data may be transferred to service providers.

Within the scope of collection, the following Data is processed:

  • Identity data (last name, first name, address, telephone number, email address, etc.)
  • Data pertaining to personal life and living conditions, having a connection with the artistic activities of G. Minassian (civil status, Artists and type of works looked after, etc.)
  • Data pertaining to professional and non-professional life, having a connection with the commercial relationship (occupation and professional field, desires/preferences in the field of Art and Aestheticism, etc.)
  • Location and connection data

Purposes and legal basis of Data Processing

Minassian processes your Personal Data for the following legal purposes and on the following legal bases:


Purpose (objective sought) Legal bases (basis or reason for the Processing)
Management of access, security, maintainability, evolutions and audiences of Sites and platforms accessible online (Google Analytics) G. Minassian’s legitimate interest in ensuring the availability and proper functioning of its Sites, as well as the promotion of its businesses through its Sites


Mandatory/optional nature of the collection

Minassian informs you when the provision of an information item is mandatory (including when due to a legal, regulatory or contractual obligation, or simply in order to process your request or respond to you). If you do not provide this so-called “mandatory” information, G. Minassian may be unable to respond to the request or form in question.

Fields on a form that are not specified as mandatory are left to your discretion. It is up to you to choose to whether to fill them in or not.

Data recipients/Data transfer

Your Data is primarily intended for G. Minassian but may also be transferred to external partners.

As part of the Processing, G. Minassian may also transfer your Data to service providers, agents and suppliers to complete internal operations of the Site, or for any operation related to the activities of G. Minassian, for the purposes specified in this document. These service providers, agents and suppliers are required to maintain the confidentiality and security of your Data, and to implement the appropriate measures.

Minassian may also transfer your Data if such disclosure is required by law, a regulatory provision or a court order, or if such disclosure is reasonably necessary to comply with court proceedings and respond to any complaints or protect the security of your Data or your or G. Minassian’s rights.

Data stored period

Depending on the purpose of the Processing, your Data is stored for the periods of time stated below:

Purpose               Data concerned        Duration
Management of access, security, maintainability, evolutions and audiences of Sites and platforms accessible online Username, including IP address, browser, load time, date of visit, pages visited, etc 1 year

(See also below under “Cookies and other means of tracking”)

The saving of cookies on your device 13 months as from the saving


Your rights as Concerned Person

In accordance with the applicable Data Protection Regulations and under the terms of these Regulations herein, you have the following rights:


Rights Cases in which these rights apply Conditions
Right of access –   Applies to all Processing

With the exception of Processing pertaining to the prevention of money laundering and the financing of terrorism, in compliance with Article L 561-45 of French monetary and financial legislation [Code monétaire et financier], for which the right of access is exercised with the CNIL via an indirect right of access procedure (except for the case of Processing used to identify persons subject to an asset freeze measure or a financial sanction)

By proving your identity and stating the subject of your request to the addressee below (see contact information)
Right to rectification In case of inaccurate, outdated or incomplete Data By proving your identity and stating the subject of your request to the addressee below (see contact information)
Right to erasure In the following cases:

–   Data is no longer necessary for the purpose for which it was collected

–   In application of your right of withdrawal of consent

–   In application of the right to object, as provided below

–   The Data Processing is illegal

Data must be erased to comply with a legal obligation

By proving your identity and stating the subject of your request to the addressee below (see contact information)
Right of withdrawal of consent At any time, when the Processing is based on consent from the Concerned Person By proving your identity and stating the subject of your request to the addressee below (see contact information)
Right to restriction of Processing In the following cases:

–   You dispute the accuracy of the data

–   The Processing is illegal, and you want to limit it

–   G. Minassian no longer needs the Data for the purposes

You opposed the Processing but G. Minassian checks to see whether there are not legitimate and compelling reasons for proceeding with this Processing

By email or postal mail to the addressee below (see contact information) stating the subject of your request and the reasons for your limitation request, and proving your identity
Right to specify guidelines concerning the fate of one’s Data after one’s death To all Data Processing (except those for which legal provisions preclude such guidelines) By proving your identity and stating the subject of your request to the addressee below (see contact information)
Contact information for the exercising of rights Garo Minassian

Post address: 25 rue du Général Delestraint – 75016 Paris

Email address:



You also have the possibility of filing a complaint with the CNIL:

Data security and privacy

Within the scope of its business, and in compliance with the applicable Data Protection Regulations, G. Minassian undertakes to take all appropriate technical and organizational measures to ensure the security, availability, integrity, authenticity and confidentiality of your Personal Data and the resilience of its information systems.

Cookies and other means of tracking

The Site may automatically collect information by means of cookies or means of tracking saved on your device during your consultation of the Site.

What is a cookie?

Cookies (or means of tracking) are small text files that can be saved on your device through its browser (computer, tablet, smartphone, etc.) during your time visiting the Site, and that fulfil various functions, notably including allowing the party that places the cookie to identify your device.

Subject to obtaining your consent when required by the applicable Data Protection Regulations, the Site uses cookies and means of tracking to improve the use and functionality of the Site, and to better understand how you use the tools and services offered on it. The use of cookies and means of tracking allows you to save time during your visit and establishes your movements on the Site with greater precision.

What cookies are used on the Site, and how can you manage these cookies?

Minassian informs you that the following cookies may be deposited and used, subject to your settings/acceptance:

  • Technical cookies: these cookies are essential for navigation on the Site, and enable its various functionalities to be used
  • “Analytical” Cookies: These cookies make it possible to know how the Site is used, and to establish its performances and improve its operation. Such is the case of audience measurement cookies, but only using your session data (date, time, IP address, transmission protocol, and page viewed). This information is not cross-checked with other Processing Operations such as customer or Insured Party files
  • Persistent cookies for distribution of sessions over the various servers of G. Minassian
  • Targeting and advertising cookies: These cookies allow you to adapt advertising content and other content according to your interests established on other websites

With the exception of so-called “technical” cookies, which you cannot disable, these cookies can be disabled at any time, either individually or in completely.

You can also configure your Web browser. You can opt out of the depositing and saving of cookies or disable them at any time, following a process that depends on your particular Web browser. Browsers’ default settings are usually to accept cookies. You can change this setting by changing your browser settings. Your browser can also be configured to notify you of cookies that are saved via your browser, and prompt you to accept or reject them. You can accept or refuse cookies on a case-by-case basis, depending on the Site, or refuse them systematically and permanently. To manage cookies to fit your preferences as closely as possible, please configure your browser taking account of the purpose of cookies, as explained above.

The method of configuration of each browser is different. How to change your cookie settings will be explained in your browser’s help menu.

With most browsers, click on each category to enable or disable the use of cookies. The box indicates if the cookies are active (checked) or inactive (unchecked).

What happens when cookies are rejected?

We remind you that your settings may affect your access to our content and services that require the use of cookies. For example, if you choose to disable certain cookies (feature cookies, for instance), parts of our Site or certain features of it may no longer be available, for which G. Minassian cannot accept liability.

How long are cookies stored on your device?

In compliance with CNIL recommendations, cookies are stored for a maximum period of 13 months.

Third-party cookies

Use of the Site may lead to the placement of certain cookies issued by third parties (communication agencies, audience measurement firm, social networks, Youtube, etc.) that are not issued and controlled by G. Minassian. The placement and use of cookies by third parties are subject to their cookie policies. However, you can disable such cookies via the process indicated.

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